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March 2011

Google’s Data Viz Challenge

If you’re reading this blog, chances are very high that you value data, and chances are also high that you appreciate the presentation of data. Going beyond a spreadsheet of rows and columns and creating a visualization is not only pleasing to the eye, but it can also help put meaning and context to the data and help surface important meanings. As practical as rows and columns of numbers are, …Read More

Evolution of Analytics Benchmarking Report

This week, we are beginning a new way of providing benchmarking data to Google Analytics users. For almost three years, Google Analytics has provided a Benchmarking report for users who opt in for anonymous data sharing. In a few days, however, we will be removing the Benchmarking report from the Google Analytics interface, and replacing it with an expanded report that will be emailed directly to you. In the coming …Read More

Live online tutorial on ‘Ad Extensions – making a good thing even better!’

On Wednesday March 9th we’ll be holding a live and interactive tutorial all about Ad Extensions in AdWords. Ad Extensions allow you to expand a standard text ad with one or more lines that provide additional information such as an address and phone number, additional page links and product images. While the standard text ad format can often provide enough information for users to find what they’re looking for, including a …Read More

AdWords API v201101 launch — providing enhanced reporting, generic selectors, support for filtering and more

We’re pleased to announce the launch of AdWords API v201101, which allow you to more efficiently run reports, as well as implement campaign experiments and other recently released advertising features at scale. Through the AdWords API forum and developer events we’ve heard frequent requests for the newly available services. We’ve highlighted some of the new features below. A complete list of changes is available in the v201101 release notes. v201101 …Read More

Search Trends: Spring Break Fun

As experts gather to discuss search at SMX West 2011 this week, we took a peek at what Yahoo! users are searching for, and it looks like Spring Break is top of mind. The anticipation is already brewing as searches for “spring break” on Yahoo! are up 34% this month and searches for “spring break packages” are buzzing. It seems the guys are looking more forward to the break as males …Read More

Yahoo! Search Experts at SMX West 2011

At Search Marketing Expo (SMX West 2011) this week in San Jose, Yahoo! Search executives will participate in several panels at the show today and tomorrow. Be sure to check out the @yahoosearch twitter feed for on-site tweets, and come back here at the end of each day for a recap of Yahoo! at SMX. Here are the panels Yahoo! experts will be participating on: Tuesday, March 8, 2011 10:45 …Read More

Blog Post: 12 comeback destinations

Even the most adventurous travelers would probably think twice about visiting Tunisia or Egypt right now. Still, there are many other places in the world that have experienced political unrest in the not-to-distant past that are rolling out the welcome mat to tourists. The same could be said for destinations that have struggled through natural disasters and just plain bad PR over the last few years. Bing Travel’s latest slideshow, …Read More

Blog Post: Bing Maps Tip of the Week: Shift-click and Right click

Tell the truth: how many times have you wanted to quickly zoom in to a specific part of the map, and found it tedious to continually press the zoom in button and re-center the map to get what you want? If you’re familiar with our handy click-zoom feature, you already know that there’s a better way (but continue reading—we’ve made some changes). And if you’ve never heard of it, read …Read More