I have divided the whole training Google Analytics Certification Program in three phases. During defining the course I took help from Google Conversion University as well.

Phase- I

Web Analytics Fundamentals History of web analytics How web analytics software works Log based software Page Tagging Based Software How web analytics software works Off-Site & On-Site Analytics Data Collection Approaches User-Centric Website-Centric Network-Centric Web Analytics Tools on in the Market KPIs & KAIs Predefined KPIs How to define KPIs New Approach of KAIs Introduction to Google Analytics what Google Analytics can do for your business or website how Google Analytics works how often your data is updated and how Google stores it how to set your Data Sharing preferences how to set date ranges and [+]