Category: Uncategorized

VikasAmrohi Uncategorized 0

All About Google Marketing Platform in easy language

Summary We’ve unified our DoubleClick advertiser products and the Google Analytics 360 Suite under a single brand: Google Marketing Platform. As part of the launch of Google Marketing Platform on July 24, 2018, the following…
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VikasAmrohi Uncategorized 0

Some Changes to DoubleClick Ad Planner

We are constantly evaluating our products to make sure that we are investing in tools that create the most value for our customers. Sometimes this requires making some changes…as we will be with DoubleClick Ad…
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VikasAmrohi Uncategorized 0

DoubleClick Search: Compare performance by date range

DoubleClick Search has just announced its date range comparison feature, one of the many new product features that will be launching this summer to help marketers easily manage search campaigns, at scale. Date range comparison…
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VikasAmrohi Uncategorized 0

TellApart Yields Tremendous Returns with Real-Time Bidding

We’ve written before that DoubleClick Ad Exchange has seen rapid uptake of real-time bidding (RTB). Ad Exchange inventory bought through RTB jumped from 8% in January 2010 to 66% in April 2011 — a tremendous…
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